Psychology
Stop making content people scroll past.
Why people click, stay and buy, and how you keep going yourself. 17 picks, chosen by hand.
-
BookEditor’s pick
Influence
Wondering why people say yes. Six timeless principles of persuasion, from the scientist who studied them.
-
BookEditor’s pick
Show Your Work!
Afraid to share unfinished work. A short book on sharing your process so people find you.
-
Book
Atomic Habits
Posting consistently never sticks. A practical system for building habits that last.
-
Book
Building a Second Brain
Good ideas get lost in your notes. A method for capturing and reusing what you learn.
-
Tool
Day One
Ideas and bad days disappear if you never write them down. A simple journal for capturing both.
-
Book
Deep Work
Notifications shred your focus. Rules for doing your best creative work in long, quiet blocks.
-
Article
Farnam Street
Making decisions on gut feeling gets random results. Mental models that help you think clearly.
-
Article
Fogg Behavior Model
People want your thing but never act. A simple model for why behavior happens, and how to make it easier.
-
Tool
Freedom
Your phone eats your deep work. Block distracting sites and apps across all your devices in one click.
-
Book
Hooked
Audiences forget you after one visit. How products build habits that bring people back on their own.
-
Article
Laws of UX
Designs that look great can still confuse people. The psychology principles behind layouts people find easy.
-
Book
Made to Stick
Good ideas get forgotten. Why some messages stay in people’s heads, and how to build yours that way.
-
Book
Steal Like an Artist
Feeling like you have no original ideas. A short book on remixing what you love into your own work.
-
Book
The Psychology of Money
Smart people still make bad money choices. Short stories on how behavior, not math, decides how you do.
-
Book
The War of Art
You know what to make but you avoid it. A blunt book on beating resistance.
-
Book
Thinking, Fast and Slow
Your audience decides in a split second, and so do you. How the mind really makes choices.
-
Book
This Is Marketing
Shouting at everyone gets you ignored. Learn to serve a small group of people who actually want what you make.
Nothing fixes that yet. Know a tool that would? Submit it.


